CLIENT: GLOSSIER
TITLE: Beauty — For the People, By the People!
SYNOPSIS:
On a mission to give voice through beauty, Glossier has been redefining the beauty industry – one consumer insight at a time- to create a line of intuitive, enjoyable products. Because makeup, after-all, is not necessarily about LOOKING beautiful but more about FEELING beautiful. It is about self-empowerment and celebrating what makes you, YOU.
This campaign is a celebration of beauty (in all of its infinite forms) and the Glossier products created for the people who love and use them!
The mission? Achieve global takeover for Glossier with engaging content crafted to spark conversations, inspire shares, and create a far-reaching impact.