CLIENT: Adidas
TITLE: Stan Smith Originals: Do you have LOVE for the Game?
SYNOPSIS:
Creating the best sports products in the world has always been Adidas’ objective. Their most successful shoe to date? - The 1970s cult favorite, the Stan Smith Shoe inspired by American tennis legend, Stan Smith. This collaboration turned the sneaker into a timeless design that anyone can wear from casual to dress-up.
This is an official call to all athletes, sneaker heads, collectors, fashionistas and trend setters alike – to add this cult classic to their wardrobe before it’s forever locked away in the Adidas archives.
This Adidas campaign is geared towards driving conversions through exclusive deals, seamless shopping experiences, and tailored recommendations.
Where sport meets style, Adidas leads with performance, innovation, and cultural impact. Since 1949, its three stripes have symbolized excellence—on the field, in the gym, and in the streets.
